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US renovation market stays resilient as homeowners invest in long-term living

Home renovation activity in the United States remained robust during 2025, with more than half of homeowners undertaking projects as consumers continued to prioritise improving existing homes over relocating.

© Patryk Kosmider | Dreamstime

According to the 2026 U.S. Houzz & Home Study from Houzz, 54% of homeowners completed renovation work in 2025. Median renovation spending held steady at $20,000, while higher-end projects gained momentum, with the top 10% of renovations reaching $150,000 or more, up from $140,000 the previous year.

The report indicates a more cautious outlook for 2026. Around 50% of homeowners plan renovations, slightly down from 52% a year earlier, while intended median spend has fallen to $15,000.

Marine Sargsyan said renovation levels remain historically high, supported by pent-up demand from homeowners now able to complete previously delayed projects. She added that many consumers are choosing to adapt homes for long-term living rather than move.

Practical motivations continue to drive investment. Forty percent of respondents said they finally had time to renovate, while 36% cited improved financial capacity. Other triggers included recent home purchases (20%), ageing properties requiring repair (19%) and life changes such as accessibility needs, remote working and employment shifts.

The study also found strong commitment to staying put. Some 61% of homeowners expect to remain in their homes for at least 11 years, while 44% describe their current property as a "forever home".

For the furniture, interiors and home improvement sectors, the findings suggest ongoing opportunity in renovation-led demand, particularly among consumers seeking durable, functional and design-led products for long-term residential use.

Source: www.globalwood.org

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