Neolith presented an immersive installation at Salone del Mobile.Milano, transforming its exhibition space into a sensory environment where stone, light and audiovisual elements combined to highlight the expressive potential of the material.
© Neolith
Located at Hall 1 – A12 at Fiera Milano Rho, the stand positioned sintered stone at the centre of a sculptural presentation designed to demonstrate how surfaces can become part of a broader design experience.
Through its presence at the fair, Neolith reinforced its global market position while showcasing new solutions for interior design and architecture. The company said the presentation reflected a vision that united innovation, sustainability and design.
Walter Ceglia, Chief Executive Officer of Neolith, said: "Our presence at Salone del Mobile reaffirmed Neolith's philosophy, values, and commitment to an environmentally responsible production process, as well as the versatility of our sintered stone surfaces."
He added that the installation highlighted both the natural origin of the material and its ability to become architecture.
Alongside the immersive stand, Neolith introduced its latest product launches, including the new Neolith ARCHITECTURAL surface line developed for large-scale cladding applications. The company also presented the Neolith Colosseo and Neolith Toscano decors, described as designs intended to expand creative possibilities across architectural and interiors projects.
During Milano Design Week, the brand also reopened its Neolith Urban Boutique at Piazza Santo Stefano 10.
© Neolith
The redesigned showroom, created by Floriana Rinaldi, took inspiration from a contemporary Milanese apartment and featured Neolith materials throughout the space. Under the concept Feel the Space, visitors experienced warm tones, bold contrasts and surfaces including Neolith Rapolano and Neolith Amazonico.
The Urban Boutique also featured collaborations with DOCA, TPB Tech and Vibia.
In addition to the fair stand and city showroom, Neolith also highlighted its Neolith Center showroom and distribution hub in Rho, creating a three-location programme across Milan during design week.
More information:
Neolith
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www.neolith.com
