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'The right shop concept makes all the difference'

Kare Design reflects on Milan Design Week

Kare Design's CEO Peter Schönhofen comments on a succesful conclusion of the fair in Milan: 'Kare made a significant impact internationally with its live-staged shop concept, thus continuing the successful introduction of the Kare Shop 2024 at IMM.'

The Kare Shop 2024 provided solutions to the current challenges in retail. Peter Schönhofen emphasises: 'Our innovative shop concept provided a template for retailers on how to generate revenue through experience, emotion, and proper staging. An advantage of the floor concept was also its flexibility to adapt to any market and the specific space requirements of customers.'

The novelties and furniture collections also sparked enthusiasm, bringing to life the typical Kare mix of eccentricity and lucrative living ideas. The 200-square-meter booth was equipped with well-conceived, tidy booths. The booth not only demonstrated shop-in-shop solutions but also provided an attractive template for new franchise stores.

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Kare Design

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