For the 62nd edition of the Salone del Mobile.Milano, Ethimo is presenting its 2024 collection and 2025 previews in a new exhibition space conceived by Studio Zanellato/ Bortotto: a place, inspired by the evocative concept of the central patios of ancient dwellings, where nature merges with domestic life revealing its most intimate and personal side.
The space is, indeed, arranged around a central patio with an open gallery that evokes the charm of Roman, Moorish and Spanish architecture. Ethimo's new furnishings and most iconic lines are showcased in a succession of rooms set around it, simulating the traditional porticoes that once housed the various parts of a dwelling. Elegant, semi- transparent curtains serve as walls separating the various rooms and allowing fluid movement between one space and the next and between outdoors and indoors without creating visual interruptions. Wooden beams provide the architecture of the portico structure which supports a bamboo roof, highlighting the sustainability and natural texture emblematic of the entire project, while the floor, featuring sophisticated almond tones and hand-crafted terracotta with a moss-coloured glaze, recalls traditional use of simple materials whose refined elegance is revealed through special finishes.
The furnishings are arranged according to their vocation so that living spaces, dining rooms and chill-out areas alternate with lush vegetation recreating a luxuriant Mediterranean garden filled with evergreen shrubs, herbaceous plants and fragrant flowers. Warm, direct light illuminates the various rooms, accentuating the furnishings inside, while the central patio is bathed in a diffused light with a natural feel.
Pà€tios interprets outdoor living in true Ethimo style, through artifice, nature, tradition and new ideas.
Flagship store via Felice Cavallotti 8, Milano
More information:
Ethimo
www.ethimo.com