Tapi Carpets & Floors has opened a new concession store inside Bensons for Beds in Enfield, marking the continued rollout of its partnership retail model. The new space, launched on 3 April at De Mandeville Gate Retail Park, follows the opening of a similar concession in Torquay.
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The Enfield store features Tapi's full range of flooring products, including carpets, laminate, engineered wood and vinyl, integrating the brand's offer within an established bed retail environment. The move forms part of a broader strategy to increase accessibility and visibility through shared retail spaces.
According to Tapi Carpets & Floors chief executive Jeevan Karir, the partnership reflects a shared focus on value-led, quality-driven retail. He noted that both businesses prioritise strong customer service alongside accessible product ranges, positioning the collaboration as a natural fit within the home interiors sector.
The concession format continues to gain traction across the home furnishings industry, offering retailers an opportunity to expand reach while optimising store space. For Tapi, the Enfield opening adds to a growing national footprint, which already spans more than 220 stores across the UK.
The development underscores a wider trend towards hybrid retail models in the interiors market, where collaboration between complementary brands is increasingly used to enhance customer experience and streamline in-store product discovery.
Source: www.furniturenews.net