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"Sales volumes will grow exponentially"

Belgium Sleep Systems expands portfolio to major European markets, including France

The European bedding supplier Belgium Sleep Systems will introduce its products and services, along with its delivery speed, to the French market. The company expects sales volumes to grow exponentially.

Belgium Sleep Systems (BSS), a leading wholesaler and private label supplier in the bedding and mattress industry with a strong presence across Europe, announces its expansion into the French market. With over 25 years of expertise in delivering top-quality bedding, BSS has built a reputation for excellence and reliability. The company boasts a portfolio of more than 100 retailers across Europe, including well-known brands such as Vivense, Bambi of Türkiye, and BSS's own brands, all of which are carefully inspected and certified for quality assurance.

Bekir Atabey, founder and Managing Director of Belgium Sleep Systems.

Expansion into Europe's Largest Markets
The decision to enter the French market comes after BSS's success in the Benelux. With the promise of 72-hour delivery anywhere in Western Europe, the company is ready to introduce its award-winning bedding and furniture products to French consumers. Among these products are the highly acclaimed BSS mattress line, known for its comfort and quality, and other brands like Bambi and Vivense.

Belgium Sleep Systems provides customer support to ensure a seamless transition for French consumers looking to upgrade their bedding. Initially, the company is targeting major French cities, aiming to meet the needs of urban centers known for high consumer demand for quality household goods. The products will be available through selected local retailers and an enhanced e-commerce platform designed to meet the needs of online shoppers.

Reaching a Larger Customer Base
The expansion into the French market reflects BSS's strategic vision to broaden its presence and reach a larger, diverse consumer base. Responding to the growing demand in France for high-quality bedding, the company aims to build on its successful track record in other European markets.

Bekir Atabey, founder and Managing Director of Belgium Sleep Systems, is excited about the expansion: "We are very excited to introduce BSS to the French market, where we see tremendous potential for our innovative bedding products. This expansion reflects our commitment to delivering unparalleled sleeping experiences and our dedication to meeting the growing demand for quality sleep solutions across Europe."

Belgium Sleep Systems plans to leverage its proven business model and operational strategies to successfully penetrate the French market. The company will use a mix of direct sales, partnerships with established French retailers, and robust marketing campaigns to introduce the brand and products. Special launch events and promotional offers will be deployed to spark initial customer interest and build brand recognition.

More information:
Belgium Sleep Systems
Dokter Carlierlaan 30
9320 Aalst
+32 (468) 50-5808
[email protected]

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