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247 Blinds partners with British Stripe Co to reimagine heritage patterns for modern homes

247 Blinds has launched an exclusive collaboration with British heritage textile brand The British Stripe Company, introducing a new range of made-to-measure blinds and curtains that reinterpret classic stripe patterns for contemporary interiors.

© 247 Blinds

Timed for the Spring/Summer season, the collection combines 247 Blinds' expertise in custom window dressings with The British Stripe Co.'s craftsmanship and signature woven designs. The result is a range that balances heritage aesthetics with the functional demands of modern living.

Drawing on the long-standing role of stripes in British design, from regimental motifs to seaside deckchairs, the collection reworks these familiar patterns into a refined palette suited to today's homes. Colours are inspired by UK landscapes, blending coastal blues, natural greens and muted neutrals, and have been carefully matched to complement popular paint tones.

The designs are available across multiple formats, including roller blinds, Roman blinds and curtains, allowing for flexibility across different interior styles and room types. Each product is made to measure, reflecting a broader consumer shift towards personalised and adaptable home solutions.

According to 247 Blinds, the collaboration responds to renewed interest in stripes within contemporary interiors, where traditional motifs are being revisited through a more minimal and versatile lens. The collection aims to deliver a sense of "quiet luxury" while remaining accessible in both price and application.

The range includes designs such as Charles, Teignbridge No.1 and Victoria, Teignbridge No.1, alongside other styles named after figures from British royal history, reinforcing the collection's connection to national heritage.

© 247 Blinds

Jason Peterkin, CEO and founder of 247 Blinds, described stripes as "a cornerstone of British textile design," adding that the collaboration creates "a modern classic that's perfect for any interior."

Abigail Coles-Tromans, Founder and Creative Director of The British Stripe Co., noted that the collection was developed with real homes in mind, focusing on scale and colour palettes that integrate easily into everyday interiors.

The launch reflects a wider trend within the interiors sector, where heritage-driven design is increasingly being adapted into accessible, made-to-measure formats for a broader consumer base.

The full collection is now available online through 247 Blinds.

More information:
247 Blinds
www.247blinds.co.uk

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