Maisons du Monde has reopened its Lyon Part-Dieu store in France, introducing a new retail concept tailored specifically for shopping centres.
© Manuel Esteban | Dreamstime
Located within the Westfield La Part-Dieu mall, the redesigned store aims to deliver a more seamless and omnichannel shopping experience. The concept combines curated decoration inspiration, gift ideas and personalised in-store advice, alongside digital interior design services to support customers throughout their purchasing journey.
The company said the format focuses on creating a more fluid and engaging experience, blending physical retail with digital tools to enhance customer interaction and planning.
The reopening marks part of a broader rollout strategy, with additional locations expected to adopt the concept in the future as Maisons du Monde continues to evolve its retail approach.
Source: LinkedIn.