British architectural hardware brand Corston Architectural Detail has opened a new dedicated showroom in London's prestigious Pimlico Road design district, further strengthening its presence in one of the capital's most influential interiors destinations.
Located at 65 Pimlico Road, the showroom occupies a fully renovated former jewellery store and provides a two-storey space where visitors can experience Corston's collections first-hand. The new location allows architects, designers and homeowners to explore the brand's architectural details in person, reflecting its focus on tactile quality and craftsmanship.
© Corston
The opening represents an investment of £150,000, excluding staffing and the stock of Corston's product collections.
The new showroom complements Corston's existing presence in London at the Design Centre Chelsea Harbour, where the brand currently exhibits within the Zimmer + Rohde showroom. It also forms part of the company's expanding international showroom network, which now includes locations in Madrid, Barcelona, Dubai, Paris and New York.
David Gray, co-founder and Product Director at Corston, highlighted the strategic importance of the new address. He said: "Pimlico Road es el hogar de los interiores sofisticados en Londres, y nuestros productos y concepto encajan a la perfección. Llevamos seis años operando en el Reino Unido y, si bien tenemos una amplia presencia internacional con showrooms en todo el mundo, nos complace contar con un espacio dedicado a nuestro mercado local".
The Pimlico Road showroom reflects Corston's broader strategy of positioning its spaces within established global design districts. The brand already operates in comparable locations including Saint-Germain-des-Prés in Paris, the Salamanca district in Madrid, and 200 Lex in New York.
The new London space has been designed to offer a calm and welcoming environment where visitors can interact directly with the brand's products. Gray explained: "Nos gustan los showrooms tranquilos y acogedores. Nuestra intención es crear un espacio informal donde cualquiera pueda tocar y sentir la calidad de los productos de los que estamos muy orgullosos".
He added: "Nos encanta conocer los proyectos de nuestros clientes, tanto grandes como pequeños, y sugerirles cómo podemos facilitarles esos proyectos".
Inside the showroom, visitors can explore Corston's core collections, which include switches, sockets, lighting systems and architectural fittings. Orders can also be placed directly on-site, with next-day delivery available.
Founded in 2019 in Wiltshire by Giles Redman and David Gray, Corston Architectural Detail has grown rapidly from a two-person venture into a team of more than 100 designers and engineers. The company now operates across ten European markets and continues to expand internationally, positioning its timeless design approach and sustainable manufacturing practices within the global high-end interiors sector.
More information:
Corston
www.corston.eu
