A major European interiors manufacturer has stepped up its retail presence at the start of 2026, signalling confidence in the premium home-design market despite economic uncertainty.
Four new showrooms have opened across eastern France and Belgium, combining traditional retail with immersive concepts designed to help customers visualise complete living spaces. The sites showcase coordinated solutions spanning kitchens, living rooms, bedrooms and bathrooms, reflecting a strategy that goes beyond single-room design. The expansion comes from Scavolini, which is seeking to strengthen its position in francophone markets.
© Scavolini
In France, the group inaugurated a 250 m² showroom in Aix-les-Bains and introduced an "Open Space" concept in the Grenoble area, where fully furnished model apartments recreate real residential environments. In Belgium, new locations in Arlon and Antwerp highlight flagship collections and a distinctly high-end positioning.
Through these openings, Scavolini aims to reinforce its presence in Western Europe while promoting Italian design and comprehensive home solutions. The strategy emphasises personalised support from planning through after-sales service, positioning the brand as a full-home specialist rather than solely a kitchen supplier.
Source: www.univers-habitat.eu
