Last Friday, KARE Design marked the B2C launch of its new collection with Karim Rashid at the brand's iconic KARE Kraftwerk Munich, celebrating the next chapter of an ongoing creative collaboration.
© KARE Design
The evening brought together architects, creatives, and media representatives for an intimate launch event centred around a curated design talk with Karim Rashid. Known globally for his expressive use of colour, fluid forms, and future-focused design philosophy, Rashid shared insights into his design mindset, the emotional power of colour, and his vision for the future of interior design.
© KARE Design
Design for everyday life
The new collection translates Rashid's distinctive design language into accessible, everyday objects, reinforcing KARE Design's mission to bring bold, contemporary design into the B2C space. Functional yet expressive, the pieces reflect Rashid's belief that design should enhance daily life while remaining emotionally engaging and optimistic.
The launch marks a significant milestone in the evolution of the Karim Rashid x KARE Design collaboration, strengthening its focus on the consumer market while maintaining a strong conceptual foundation rooted in design thinking and experimentation.
© KARE Design
A space for dialogue and exchange
Held within the industrial setting of the KARE Kraftwerk, the event fostered open exchange and dialogue, offering guests a closer look into Rashid's creative process and the shared values behind the collaboration. The setting underscored the brand's commitment to design as a cultural experience, not just a product offering.
© KARE Design
More information:
KARE Design
[email protected]
www.kare-design.com
