French furniture retailer Miliboo reported half-year revenue of €20.2 million for the period ending 31 October 2025, up 6.6% from the previous year. Growth was driven primarily by increased sales volume (+13%), despite a negative price effect (-6%) caused by promotions and product mix. France accounted for €16.8 million (+6.5%), while international sales, led by Germany, contributed €3.5 million (+6.9%).
© Miliboo
Second-quarter revenue reached €10.5 million (+8.3%), confirming a recovery after last year's decline. Online and marketplace sales in France were strong, complemented by resilient in-store performance. The gross margin dipped slightly below 60%, and half-year EBITDA is expected to be near breakeven.
Chairman and CEO Guillaume Lachenal emphasised that the company's phygital strategy, combining online and physical channels, has supported growth. Miliboo aims to maintain momentum in the second half of the year while managing expenses, targeting full-year profitability. Early results from Black Friday were higher than last year, suggesting demand is improving across its markets despite broader economic challenges.
Source: www.meuble-info.fr