VALPAINT is redefining decorative interiors with its new Armonie d'Argilla range, transforming clay from a simple material into a versatile expressive medium. Designed for contemporary living, the ready-to-use product eliminates the risks associated with on-site mixing typical of powder-based alternatives, ensuring consistent colour, texture, and performance.
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The collection is anchored in safety and sustainability. Armonie d'Argilla is non-hazardous and requires no notification to the European Centre for Hazardous Substances. Free from lime and corrosive binders, whose production is energy-intensive, the product integrates recycled and renewable components, including resin from recycled car windshields, cotton-derived cellulose, and selected clays to create light shades and a wide colour palette.
Six unique decorative effects allow designers and homeowners to achieve authentic and textured environments:
- Natural / Smooth Natural
- Wood Fragments
- Mocha
- Marble Dust
- Earth Effect
- Each finish incorporates innovative additives such as coffee, wood, marble, and cork, providing a distinctive aesthetic value and tangible connection to natural materials.
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The innovation extends to its composition, combining recycled resin, carbon from renewable sources, and cotton cellulose to exemplify circular economy principles without compromising on performance or beauty. Health-conscious consumers will appreciate that the range is free of APEO, formaldehyde, and ammonia, with extremely low VOC levels, supporting indoor air quality and well-being.
Armonie d'Argilla offers designers and homeowners an opportunity to integrate sustainable, high-performance aesthetics into their spaces. With this launch, VALPAINT positions decoration not just as a visual enhancement, but as an experience, an emotion, and a responsibility.
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More information:
VALPAINT International
www.valpaint.it
