From the minimalist streets of Søndersø to the bustling halls of Maison&Objet Paris 2025, House Nordic is proving that Scandinavian design is more than a style, it's a global statement. ''When a customer buys House Nordic, they should really feel the value in the product.'' says Rasmus Andersen, key account manager of House Nordic, highlighting the company's commitment to quality, and thoughtful design.
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With operations spanning more than 50 countries and over 1,600 customers worldwide, House Nordic's influence is expanding rapidly. Their approach goes beyond aesthetics, offering flexibility that appeals to major retail chains and smaller interior shops alike. ''We work highly flexible, and provide the right solutions for many customers.'' Rasmus adds, illustrating why the company is growing faster than many of its competitors.
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New collection that speaks volumes
At Maison&Objet Paris 2025, House Nordic showcased a selection of 200+ new items, including their innovative ceramic tabletop range. ''The start of it has been very, very good.'' Rasmus reports, highlighting both orders and interest from visitors. Combining high-quality materials with fair pricing, the ceramic collection has captured attention without compromising on Scandinavian minimalism.
The brand's signature style, grounded in neutral tones and clean, functional lines, remains at the core of every design decision. 'We focus on developing furniture with a Scandinavion look or touch.' Rasmus clarifies, illustrating the careful curation behind each piece.
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From France to Germany
Following their Paris debut with its new Autumn/Winter collection 2025, House Nordic is preparing for M.O.W., where they will present their largest booth yet. The fair will feature the new collection shown in Paris, expanded with additional items and bestsellers. ''We are ready for M.O.W. as well and show our new collection and more items with our biggest booth ever for furniture.'' Rasmus confirms.
M.O.W. represents both an opportunity to show our items once again for our partners and a chance to engage directly with clients. ''The most important for us is getting feedback from our customers, how they find the new collection, and how we can support each other.'' Rasmus emphasises, underscoring the importance of collaboration and partnership.
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Trendsetting through flexibility
House Nordic's approach extends beyond design into a robust operational framework. With seven to eight warehouses and dedicated quality teams, including a China office monitoring production and compliance, the company ensures consistency across markets. Twice a year, up to 200 new items are launched, keeping their assortment fresh and relevant. ''We always try to affect the market back and forth.'' Rasmus notes, displaying a commitment to responsiveness and trend awareness.
By marrying Scandinavian aesthetics, operational agility, and market insight, House Nordic continues to define itself as a versatile and reliable partner for interior designers, retailers, and global buyers alike. Their presence at Paris and upcoming showcase at M.O.W. signals a company poised not just to follow trends, but to shape them.
More information:
House Nordic
M.O.W. 2025
Hall 22.2, Stand 11
September 21-25, Messezentrum Bad Salzuflen
[email protected]
www.housenordic.dk
