Furniture Village dominated UK furniture-related Google searches in July 2025, according to data analysed by Big Furniture Group. The brand led searches for both store and product-specific queries, with peak search interest on 13 July scoring a full 100.
© Marcel De Grijs | Dreamstime
Related searches for Furniture Village rose sharply, including "furniture village Gillingham" up 3,350% and "furniture village dining tables" up 450%. Other major brands also saw increased searches, such as Oak Furnitureland, David Phillips Furniture, and Ikea across categories including mattresses, bedroom, dining, and living room furniture.
Mattress searches peaked on 20 July, with strong interest in brands including Emma, Panda, Nectar, and Silentnight. Bedroom furniture searches peaked on 27 July, highlighting terms like "girls bedroom furniture set", up 3,250%, and "handmade bedroom furniture", up 2,100%. Dining furniture peaked on 20 July, with Furniture Village and John Lewis among top brands, while living room searches reached their highest on 27 July. Sofa searches saw peaks across four days, with terms such as "sofa club Herford", up 3,850%, and "corner sofa" up 950%. Flooring and carpet searches also performed strongly, with LVT flooring, rug grippers, and specific carpet brands seeing notable rises.
The data offers insight into consumer behaviour, enabling retailers to better target promotions and understand search trends in the UK furniture market.
Source: www.bigfurnituregroup.com
