'Over the past two years, Maison&Objet has laid the solid foundations of an ambitious strategic repositioning. A strong wave of innovation has taken root deeply embedded in our identity, our communication, and in the increasingly powerful synergy between our two annual editions.' This is what the president of SAFI, the organization behind Maison&Objet, says in a statement.
© Maison&Paris
'Today, our organization is evolving. I sincerely thank everyone involved and recognize the quality of the work accomplished. But it is now time to move forward.
We've initiated a crucial transformation to serve a rapidly changing industry—just as we have consistently adapted and anticipated trends for over 30 years.
This momentum continues with clarity and determination.
Our roadmap is clear:
- Accelerate customer acquisition and enrich the experience for both our international exhibitors and visitors,
- Strengthen the synergy between the trade show, the MOM platform, and Paris Design Week,
- Expand our international reach—following the successful launch of Maison&Objet Factory in Hong Kong, and soon in another country?
Driven by our ambition for the future, we are amplifying our efforts to reinforce our leadership: delivering even greater value to our community and establishing Maison&Objet as the go-to platform for the entire ecosystem of creation, design, and lifestyle—both in France and globally.
This new chapter begins with confidence, continuity, and energy. The story of Maison&Objet continues with you—our partners, exhibitors, and visitors—who stand by us as we transform and grow.
Thank you to all my teams for their dedication and drive. See you in September for a new edition filled with fresh innovations, in harmony with Paris Design Week at the heart of the capital.'
Source: LinkedIn
