Maison&Objet's September 2025 edition will spotlight the future of design through the bold and immersive lens of Hall Haus, the French design collective chosen to lead the artistic direction of the fair's Design District. Positioned as "a creative laboratory for the emerging contemporary design scene," the curated space promises to be a manifesto for a new generation of design talent.
© Marion Gomez | Hall Haus
From left to right: Zakari Boukhari, Abdoulaye Niang, Teddy Sanches, Sammy Bernoussi
Founded by Abdoulaye Niang, Sammy Bernoussi, Teddy Sanches, and Zakari Boukhari, Hall Haus has quickly risen to prominence in France's creative landscape, earning a place in the prestigious Mobilier National collection. Known for merging functionality, sustainability, and cultural richness, the group will return to Maison&Objet following a standout 2023 debut, now with a broader vision: to transform the Design District into "a laboratory of creative energy – a space for dialogue and expression where the new generation of designers challenges conventions and crafts new narratives."
The upcoming edition will feature a limited-edition furniture collection from Hall Haus, revealing their "innovative and thoughtful approach" to design. The scenography and visual identity – inspired by sport and urban graphic codes – will reinterpret banners, floor markings and way finding as "emblems of movement, momentum, and collective energy."
The group's distinctive modular logo "adapts fluidly to all formats, from on-site installations to digital media," while the exhibition design will "highlight each exhibitor within a coherent and legible scenography: a space designed to guide, enhance, and fully support their creative expression."
More than 60 emerging studios and designers will take part in the district, representing a cross-section of Europe's most inventive minds. Among the highlights is a special curation by Pauline Vincent, founder of La Romaine Édition. Her edit includes the poetic, scented works of Maison Balzac, and the sensorial, hand-blown glass of Sophie Lou Jacobsen, whose pieces "awaken the senses and elevate everyday rituals."
By placing Hall Haus at the creative helm, Maison&Objet positions the Design District as a must-see destination. "With this edition… Hall Haus transforms the space into a manifesto for today's—and tomorrow's—design: free, bold, and diverse."
More information:
Maison&Objet
www.maison-objet.com