Alexander Eichler has been appointed Managing Director of Moebelplus, effective 1 July 2025, following a year-long transition from outgoing founder Mathias Grummt. The company, an online retailer of kitchen appliances and part of the Häfele Group since 2021, is entering a new chapter focused on e-commerce expansion and logistics optimisation.
© Alexander Eichler | LinkedIn
Eichler will lead alongside management colleagues Rico Kellner and Karsten Hünl, who bring extensive experience in retail, marketing and sales. The leadership team aims to continue Moebelplus's track record of growth and customer satisfaction.
Eichler, who previously held senior roles at Zalando and Delticom AG, brings a strong background in e-commerce, warehouse logistics and transport. He played a key role in launching Zalando's first logistics site in Erfurt and served as Chief Operating Officer at Delticom in Hanover.
'We are continuing the company's successful history and have defined future areas of action for further growth and high customer satisfaction,' Eichler stated.
With around 70 employees, Moebelplus is now focused on strengthening its online platform and refining supply chain operations as it positions itself for continued expansion in the competitive kitchen appliance market.
Source: www.moebelmarkt.de