The Designflooring Group is the European subsidiary of a global supplier of PVC design floors headquartered in the United Kingdom. With the opening of the new Brand Experience Centre in Frankfurt am Main, the brands Designflooring and mflor present their full range of PVC floors over an area of approximately 1,000 m². The brands position themselves as innovative partners for architects and designers, for both the project (Designflooring) and the residential sector (mflor).
© Soft Opening Designflooring
Soft Opening Designflooring reception.
Designflooring and mflor have become established names in the European market and are regarded as specialists in the field of PVC floors. In the new Brand Experience Centre, the joint vision of innovative floor design is impressively shaped. The showroom is an example of strategic brand and market expansion, driven by a dedicated and continually growing team of professionals. The U.F.O. building in the east of Frankfurt is the stage for stylish PVC floors that give spaces a unique identity. Additionally, it is also the ideal place for modern workplaces, a state-of-the-art showroom, and its own training center.
Designflooring is characterized by a range of decorative PVC floors in wood and stone looks and abstract designs, inspired by natural materials. The use of raw materials and the development of own designs enable perfect imitations and unique product designs. Additionally, Designflooring offers extensive services for the project sector.
© Soft Opening Designflooring
Soft Opening Designflooring Academy (left) and Soft Opening Designflooring Office.
Mflor offers a product range with a high quality guarantee. The contemporary designs in beautiful wood and stone look designs, alongside some abstract, vintage-look designs, have been popular with consumers for years.
"The Brand Experience Centre is an integral part of our strategic reorientation in Europe, under the motto 'One Business - Two Brands,'" explains Managing Director Wolfgang Gradl. "With this strategy, we sharpen the profile of both brands and create a clear, transparent range structure that allows us to respond even more effectively to the needs of our sales partners and end customers. Additionally, we offer our employees the very best in this beautiful office."
About the Designflooring Group
The Designflooring Group was established in 2006 as the European subsidiary of a globally leading supplier of PVC design floors. The company develops and sells floors with exclusive designs, high material quality, and exceptional durability. Raw materials and consistent quality management allow for product guarantees of up to 20 years in commercial use. Under the brand mflor, the organization offers a versatile product range, from classic plank sizes to herringbone and XL herringbone floors and Hungarian and Viennese point laying patterns. With the sustainability strategy "Designflooring Evolve," the Group has been pursuing specific goals in the areas of climate, resources, and social responsibility since 2023.
More information:
mFLOR
www.mflor.com
www.solcora.com
Designflooring GmbH
info@designflooring.com
www.designflooring.com