Spanish furniture brand Viccarbe is set to open its first showroom in the United States, marking a significant step in its international expansion. The new space will be located on the 10th floor of the iconic building THE MART in Chicago, at stand 10-152.
© Viccarbe | LinkedIn
The showroom officially opens on 9 June 2025, aligning with the start of NeoCon 2025, one of the most prominent commercial design events in North America. This permanent location will serve as Viccarbe's primary point of engagement with the American market.
The space has been specifically designed to reflect the brand's identity, focusing on 'Mediterranean culture, timeless design, and a focus on human well-being.' The new showroom aims to offer visitors a tangible experience of Viccarbe's design philosophy and ethos.
This launch marks a milestone for Viccarbe as it seeks to strengthen its presence beyond Europe, with the Chicago showroom representing its first international retail venture.
Source: LinkedIn.