After almost 40 years, Axel Van Den Bossche is handing over the operational management of Belgian design brand Serax to Tim Kamanayo. This transition marks a new chapter for the company, known for its collaborations with renowned designers and chefs such as Sergio Herman, Ann Demeulemeester and Piet Boon. 
© Axel Van Den Bossche | Tim Kamanayo
Axel Van Den Bossche and Tim Kamanayo.
Serax, founded in 1986 by brothers Serge and Axel Van Den Bossche, began as a distributor of copper flower pots and grew into an internationally recognised design label. The company offers a wide range of products, including tableware, furniture, lighting and accessories, and has a strong presence in top restaurants, hotels and design shops worldwide.
In 2017, Serax welcomed a new major shareholder, the investment company Buysse & Partners, with the aim of broadening its range and seizing international growth opportunities. This strategic partnership contributed to the further expansion of the brand, with a focus on innovation and quality.
More information:
Serax
www.serax.com
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