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Englander enters European sleep market conversation with debut at interzum 2025

'What sets us apart is that our shareholders are mattress manufacturers themselves'

Englander, a longstanding American mattress brand, is set to make its first appearance at interzum 2025, positioning itself within the European sleep and interiors sector. The brand will exhibit in Hall 11.2, Stand M-030a, as part of the International Sleep Products Association Pavilion during the event, held from 20 to 23 May in Cologne.

© Englander
Lou Paige, President and CEO of Englander.

Lou Paige, President and CEO of Englander, described the company's presence at the show as a strategic step to expand its international licensing network. 'Englander presents a unique opportunity for international licensees because of its brand name and storied history and ease of doing business,' said Paige. 'What also sets our brand apart is that our shareholders are actual mattress manufacturers themselves with years of experience in the industry.'

Currently working with licensees in 19 countries, Englander is looking to extend its reach. The company cites strong ongoing collaborations, such as with BedJenssen in Egypt, as a model for further expansion. 'Englander's international licensees are very successful manufacturers who have done exceedingly well with Englander and typically have long relationships with the brand,' Paige noted.

The company will host a dedicated event on 21 May at interzum, convening current and potential licensees to discuss marketing strategy, upcoming product introductions and regional growth targets. The aim is to reinforce brand alignment across markets while onboarding new partners.

Founded in 1894, Englander currently operates 14 production sites in the U.S. The company plans to leverage interzum's platform to enhance visibility within Europe's contract and retail mattress sectors, as well as to engage with stakeholders from the broader interior architecture and design ecosystem.

For professionals attending interzum 2025, the addition of Englander to the exhibitor list introduces a new player in the transatlantic sleep product dialogue, offering potential collaboration and distribution pathways within the evolving global bedding market.

© Englander

More information:
Englander
401 N. Michigan Ave.
Chicago, IL 60611
888-909-0551
customerservice.mw@englander.com
www.englander.com
USA