PORCELANOSA Grupo has been reaffirmed in three markets with very different cultural identities. Different contexts in which the firm lands with the same philosophy, making its building solutions known through innovative spaces in which design, technology and sustainability coexist in perfect harmony.
Entrance of the new PORCELANOSA Shanghai shop.
Shanghai, Buenos Aires and London. These are the three cities selected by PORCELANOSA Grupo to open its latest points of sale. A series of openings which have taken place in just over a week and which reinforce the global presence of the brand, consolidating its position as a global benchmark in the sector. Each of these new showrooms has been designed as a sensory experience adapted to the local environment, while maintaining the spirit that defines PORCELANOSA.
With these new locations, PORCELANOSA Grupo shows its ability to adapt and its commitment to being closer to professionals and customers. Spaces based on "proximity design", which have functional, elegant and personalised areas.
Shanghai, avant-garde design with a Spanish accent in Asia
PORCELANOSA Grupo celebrated the opening of its new flagship store in the Xujiahui shopping district in the centre of Shanghai on 26th March. A 450 m² space designed as a sensory and immersive shop which integrates the seven brands of the firm.
Designed by architect Yu Li (L-plus Design Studio), the showroom fuses art, technology and design, reflecting the Spanish lifestyle through an entrance gallery, a functional kitchen with island, experiential bathing areas, a lounge area and a ceramoteca.
Since its entry into China in 2013, PORCELANOSA has opened more than 20 shops throughout the country, working with brands such as Apple, Estée Lauder or XPeng. The inauguration brought together 110 guests who were able to enjoy a sample of Spanish gastronomy and a flamenco show that surprised the attendees.
Unit A107, Wending Life Creative Plaza, 258 Wending Road, Shanghai
Phone: +86 21 6445 8087
Email: [email protected]
Buenos Aires, European lifestyle in the heart of Argentina
On April 3rd, PORCELANOSA opened its first partner shop in Buenos Aires. Located in a key artery in the western area of the city, this 300 m² showroom, distributed in a living area, a bedroom, a technical area and 14 bathrooms, offers a complete lifestyle experience with a marked European style.
Since its arrival in the country in 1999, PORCELANOSA has established itself as one of the leading firms in the quality wall tiles market in Argentina. This new space reinforces its presence and commitment to local professionals with whom it has already carried out important projects such as the Faro in Puerto Madero, the Grand Bourg building or the Alvear ICON Hotel.
The event, which was attended by representatives from Ginevra Group, Pacífica Arquitectura and PORCELANOSA Grupo, brought together more than 100 guests who enjoyed a fantastic evening, enlivened by a live jazz music performance.
Av. Juan Bautista Alberdi 3773 – CP 1407, Buenos Aires
Telephone: +54 115 010 383 6
Email: info.buenos [email protected]
Croydon, a total renovation with a creative soul
Located at the southern tip of Greater London, Croydon is the latest of the cities in which PORCELANOSA Grupo has recently left its mark. Specifically, its showroom, located in Purley Way, has been completely renovated to transform it into a space for innovation and inspiration for professionals and clients.
With four kitchens and more than 30 bathroom configurations, this shop, which completely renews its experiential concept, offers customised solutions and technical support for architects and designers.
The reopening, held on 3 April, brought together numerous guests from the sector and represented the relaunch of a key space for PORCELANOSA Grupo in the United Kingdom.
Marshall House, 468-472 Purley Way, Waddon – CR0 4RG Croydon (Surrey)
Telephone: 020 866 709 94
Email: [email protected]
More information:
PORCELANOSA Grupo
www.porcelanosa.com