A bold collaboration brings together digital art, sustainable textiles, and sculptural furniture, seamlessly blending design disciplines. The project features a striking fusion of recycled fabrics and NFT art, celebrating female strength through vivid imagery.
Ukrainian design brand NOOM joins forces with British studio Patience & Gough and Ukrainian artist Magister of Magic. The collection showcases NOOM's iconic chairs— "Gropius," "HELLO," and "Archipen"— upholstered in textiles crafted from recycled plastic. The fabrics are adorned with Magister of Magic's NFT-inspired illustrations, featuring tigers roaming dreamlike floral landscapes. These images symbolise female power and resilience, transforming the furniture into storytelling pieces.
The collaboration highlights the synergy between art and design while reinforcing a commitment to sustainability. The sculptural furniture was designed by Kateryna Sokolova ("Gropius" and "Archipen" chairs) and Denys Sokolov ("HELLO" chair), with textiles by Patience & Gough. The collection was photographed at Franko Theatre by Litvinenko Evgeniy and Andrey Bezuglov.
Source: LinkedIn.