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Salone del Mobile collaborates with Bloomingdale's in New York

On September 4th, the Salone del Mobile.Milano will present the installation "Italian Design: from Classic to Contemporary", a special exhibition dedicated to Italian design and furniture. Bloomingdale's chose the Salone del Mobile, as an authoritative representative of Italy and its cultural richness, to participate in "From Italy, with Love": a program of exhibitions and activities celebrating Made in Italy and Italian culture and luxury, running from 5th to 29th September. Salone del Mobile has partnered with the famous New York Department Store, to create a tribute to the Italian furnishing industry, an installation curated by architect Ferruccio Laviani, who conceived his display based on Giorgio de Chirico's metaphysical piazzas.

The scenographic display is a careful balance between art installation and pop-up experience celebrating icons of Italian design that tell a story of ingenuity, excellent industrial production and the finest craftsmanship. With a curator's eye, Laviani has selected objects as the most representative pieces from the catalogs of brands that best expressing the value and appeal of Italian furniture and design: Artemide, Edra, Flexform, Flou, Foscarini, Frigerio, Gallotti&Radice, Gessi, Kartell, Lema, Living Divani, Minotti, Molteni&C, Oluce, Porro, Riva 1920, Scavolini, Sigma L2, Tacchini, Technogym, Turri, Villari, Visionnaire.

Throughout the month of September, Bloomingdale's will host weekly events aimed at engaging both the New York professional community and lovers of design alike with a rich program of talks and appointments featuring leading figures on the national and international design scene and offering unique opportunities to learn about and experience Italian furniture and design production. The program of talks, entitled "Conversations about Italian Design", has been curated by Annalisa Rosso, Editorial Director & Cultural Events Advisor of the Salone, and will open on September 4th with a panel discussion with Maria Porro, President of the Salone del Mobile.Milano, Kelley Carter, Bloomingdale's Fashion Director, Marva Griffin Wilshire, curator and founder of SaloneSatellite, and architect Ferruccio Laviani. Together with Felix Burrichter, founder of PIN-UP magazine, they will discuss the wealth of values, experiences and information that the Salone del Mobile brings to the table as a strategic resource to trigger evolution and the role of Italian furniture brands in the global market.

When: September 5th - 29th, 2024
Where: Bloomingdale's 59th Street, 1000 Third Ave, New York, NY, Level 6

More information:
Salone del Mobile.Milano
www.salonemilano.it

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