Seven top influencers in the digital world of interior design and décor are set to support Hábitat, Textilhogar, and Espacio Cocina SICI as ambassadors.
These digital content creators have around a million followers and will be posting about how the fairs are progressing and recommending them to the most influential specifiers.
Seven of these influencers will be at Feria Valencia from 30 September to 3 October to see the joint events first-hand and post every detail.
In this initiative the influencers will walk the aisles of the 90,000+ square meters of exhibition space to tell the story to the online community and provide visibility for everything that happens over the four-day fair. New products, trends, displays, talks, international designers, and curiosities will provide the inspiration for the posts created by this group of influencers, who between them have around a million followers on their different platforms, ranging from Instagram to TikTok.
As well as creating digital content, these influencers will also act as opinion leaders for the fairs, motivating interior design, décor, and design professionals to visit what will undoubtedly be the biggest trade fair of the year in Spain, with the top Spanish and international companies exhibiting.
They are:
Patricia Herrero, @lovinhope__
Current presenter of DECASA channel's REFORMA SIN OBRA program. Creative and passionate, she loves crafting new spaces with her own hands, sharing top decorating tips and hacks as she goes along.
Laura Martínez, @lauramartinez_interiorista
Manager of an interior design consultancy, she works on complete projects from the ground up, including the final touches with textiles and decorative elements. She adores the new trends and delivers functional projects that display timeless beauty.
Sandra Román, @pasitoapasitodecorando
She inspires her followers to be able to design unique spaces, giving them ideas so they can create the home of their dreams themselves. She loves décor, textiles, and furniture.
Mari Luz Santander, @bricoydeco
An influencer with a great sense of aesthetics and décor, she also works with infinite types of materials, experimenting by pushing them to their limits, seeking to draw out their versatility and innovating as much as possible. She has presented TV programs such as DECASA channel's Casa Talentos.
Olga Esteban, @inventando_baldosas_amarillas
A journalist who pursues her vocation professionally, she specializes in techniques for refurbishing, transforming, and decorating the home. She has worked with brands such as Pepe Peñalver and K Internacional and has just launched her latest book, published by Oberon.
Mar Casanova, @recicla.tus.muebles
Her passion is the very essence of the art of furniture and décor. Not only does she renovate furniture, but she embellishes by promoting upcycling or recycling furniture, creating a more joyful environment. Her suggestions for new furniture and her decorating tips are very refined and stylish.
Estela López, @decoandliving
An interior designer who creates harmonious, elegant, and warm spaces. She extracts the full potential of every corner, with everything in perfect balance. She always uses natural, traditional materials, wood, textures, and finishes that exude infinite serenity.
More information:
FHaV
www.feriahabitatvalencia.com