Falmec has kicked off a significant new partnership in the Chinese market with the opening of a flagship store located in Beijing's exclusive Macalline Shopping Centre. In this recently built mall, Falmec has been provided with a space by Hiseasons, the brand's official distributor in China, which counts about 70 representatives based in 91 cities, 300 franchising stores, 2,000 retailers, and branches in Shanghai, Guangzhou, Shenzen, and Hainan, supporting the Beijing headquarters.
Falmec displays in a showroom of almost 3,000 sqm, along with other premium brands of furniture and household appliances. The opening event of the Falmec flagship store – held last spring – allowed the numerous guests to discover more closely both the most iconic models in the production as well as the latest products, their exclusive design, and the innovative technologies that feature all Falmec solutions.
Among the models on display are the hoods from the Circle.Tech collection such as the multifunctional Spazio, and the decorative Dama and Soffio. But also, Air Wall and Monolith from the Elements collection, which represent a truly remarkable innovation in the extraction scenario thanks to their ability to integrate into the kitchen.
These models are joined by Light equipped with Multi-air technology, the impressive island Zenith hood from the Silence NRS collection – a best seller in Asian markets – and 'T-shaped' models to satisfy a customer segment with a more traditional taste.
More information:
Falmec
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