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Schmidt to sponsor French TV show Les Loges

As part of its French company Schmidt is strengthening its presence on television, in partnership with FranceTV Publicité. Schmidt is a specialist in the manufacturing of kitchens, bathrooms, and interior fittings and is now strengthening its presence on France 5's flagship programme by sponsoring the show 'Les Loges'.

Photo: Schmidt

The show consists of an innovative format consisting of quirky interviews recorded backstage in a set entirely designed by Schmidt, with carefully hidden questions in various spaces. During the Cannes Film Festival, viewers were able to watch episodes featuring Alice Pol, Nora Hamzawi, Dominique Besnehard, and Pierre Lescure.


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