Donkey Products is set to unveil their rebranding at Maison & Objet in Paris from January 18th to 22nd. The comprehensive brand redesign, signals a new chapter in the company's history and underlines its dedication to design excellence and fostering joy.
Photo: Donkey Products
The anticipated transformation promises a vibrant and joyful future for Donkey. Core values of enthusiasm, diversity, and creativity permeate every aspect of the brand's new design, breathing life into their mantra of "We create Happiness". The brand's evolution is encapsulated in a fresh logo, characterised by a contemporary font and a clever touch—a subtle donkey ear peeking between the last letters, playfully nodding to the brand's name. Donkey also introduces an overhauled packaging concept, showcasing the brand's new colour palette.
In a strategic move towards refinement, Donkey Products will bid farewell to its Kids Collection in 2024, redirecting its focus towards design and lifestyle objects like "Crazy Ceramics" and "Summerglobes."
The grand reveal of Donkey 2.0 is scheduled for Maison et Objet in Paris from January 18th to 22nd. Showcasing their latest products for 2024, the company will unveil the entirely revamped booth to commemorate this significant restart.
Source: www.moebelkultur.de
